Industry: E-Commerce & Retail
Challenge: A mid-sized online fashion store had a high cart abandonment rate. Their basic product recommendations were not engaging customers. Similarly, their simple search function led to frustration, as shoppers struggled to find what they needed. They wanted to bring the helpful experience of an in-store stylist to their website.

The TechsurgeAI Solution:
We developed an AI shopping agent built directly into the retailer’s website. This agent acts like a smart personal shopper.

1. Connecting All Data Points: The AI was connected to the product catalog, live user behavior, and style guides.

2. Smart Outfit Planning: The agent doesn’t just find items; it builds outfits. For example, if a user asks for a “garden wedding guest outfit,” the agent:

   • Plans: It breaks the request down into themes like “formal,” “summer,” and “colorful.”

   • Acts & Assembles: It then searches for matching items and puts together complete, stylish looks that are in stock.

Results:
The implementation was a clear success. The personalized experience directly improved sales.

• 35% Higher Conversion Rate: Shoppers who used the AI agent were 35% more likely to buy something.

• 22% Larger Cart Size: By suggesting full outfits, the average order value increased by 22%.

• Improved Customer Support: Simple “where to find” questions to customer service dropped significantly.

• Valuable Customer Insights: Finally, the agent revealed deep insights into what customers truly wanted, guiding future inventory choices.

“This AI agent is our secret weapon. It understands customer needs and creates a personal shopping journey that directly boosts our sales.”
— Head of E-Commerce, Fashion Retailer